Feature
Answer Authority Score 1-29
$100/ live mention
+ publisher feePublication billed only when live
Only pay for published mentions.
We run your publication visibility program end-to-end. You approve opportunities before spend, and placement fees are billed only after a mention goes live.
Placement fees by mention tier.
Transparent, pre-approved, and tied to publication quality.
Each tier reflects source strength using our internal Answer Authority Score.
Spotlight
Answer Authority Score 30-49
$200/ live mention
+ publisher feePublication billed only when live
Headline
Answer Authority Score 50-69
$350/ live mention
+ publisher feePublication billed only when live
Frontpage
Answer Authority Score 70-100
$500/ live mention
+ publisher feePublication billed only when live
Placement fee is charged only when published. Publisher fees and the $2,000 monthly retainer are separate.
Your monthly retainer.
$2,000 for delivery.
The retainer funds research, source mapping, outreach, publisher coordination, and reporting so your internal team does not have to run execution.
- ✓
Approval before spend
Every opportunity is priced and reviewed before we move forward with a paid placement.
- ✓
Pay on publication
Placement fees are recognized only when your mention is live, not at offer stage.
- ✓
Flexible channel mix
Run paid mentions, reciprocal mentions, or both to match your campaign strategy.
Pricing FAQs for operators.
Need a custom plan for higher volume or multiple brands?
Talk to our team.
What is a mention score at Answer AI?
We evaluate opportunities using source quality, relevance to your buyer intent, and observed publication influence in AI and search results. Higher-quality opportunities usually cost more because they are harder to secure and more likely to influence buyer trust.
What does it cost to get started?
Answer AI runs on a monthly service retainer of $2,000, billed separately. Placement fees are then charged only when a mention is published, based on the tier you approved in advance.
What are publisher fees?
Some publishers charge their own editorial or placement fee, often in the low hundreds. Those costs are third-party and separate from Answer AI placement fees and the monthly retainer.
How and when are we charged?
You are charged for placement fees only when a mention goes live. The monthly retainer covers research, outreach, negotiations, approvals, and reporting.
What happens if we do not use our full monthly budget?
Unused opportunity budget can roll into upcoming campaigns while your engagement is active. We keep transparent reporting so you can see what was offered, approved, published, and still pending.
Can we review copy before a mention goes live?
Yes. Once a publisher accepts, our team drafts and routes copy for approval based on your positioning and guardrails. Nothing ships without your sign-off process.
Do you support paid mentions and reciprocal opportunities?
Yes. We can run paid opportunities, reciprocal opportunities, or a mixed strategy based on your risk tolerance, goals, and category constraints.
Do you support invoices?
Yes. Most clients pay by card, but invoice-based billing is available for teams that need procurement workflows.